July 2021

Wait, What Is “Digital Marketing” Exactly?

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It seems obvious until you try to map it out.  “What is digital marketing?” seems like a trivial question. It’s right there, in the name — “marketing that is done with fingers”, obviously. To break it down a bit — marketing, which let’s just say means “communicating value of product or service to potential customers”, and “digital” which is like, “using computers and stuff”. Easy, right?  What is “Digital”? — A Sidebar But,… Read More »Wait, What Is “Digital Marketing” Exactly?