Huawei
Product Launch Copy 2015-2018
Client: Huawei (sub-contract through Isobar)
Services Provided:
- Product copywriting
- Mandarin-English translation and transcreation
- Ad copywriting
Summary:
Between 2014 and 2018 I have provided support for 15 major product launches for Huawei, creating and translating product and ad copy for the international market. Taking the key selling points from Isobar marketing strategy, I generated product and ad copy to appeal to the international market to be used as-is for English-language markets. This copy was also used as the source material for translation into Arabic, Spanish, and Portuguese for product launches in MENA, and Latin America.
Project Highlights:
Full Product List
- Huawei GT3
- Huawei Y6 2017
- Hauwei MediaPad T2 Pro
- Huawei GR3
- Huawei GR5
- Huawei ShotX
- Huawei Y5II
- Huawei Y3II
- Huawei Y6 Pro
- Huawei MediaPad T5
- Huawei Band
- Huawei Mate 9 Lite
- Huawei Watch
- Huawei Watch 2
- Huawei Talk Band 1
